Thursday, September 24, 2015
Rewarding Customers with a Mobile Loyalty Program
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More than ever, business enterprises are facing a tough time in keeping their customers engaged with their products. In this era of smar...
Saturday, September 19, 2015
Increasing Real Estate Productivity with a Mobile App
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For an industry that is always on the move, time is of essence and efficiency is paramount. With the increasing number of online searc...
Friday, September 11, 2015
Capturing Fragmented Audiences with Kentico Integrated Marketing
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For businesses to deliver a consistent consumer experience across all channels, they need to unify their brand identity, besides improvin...
Friday, September 4, 2015
The Key Performance Indicators for Your Mobile App
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The development of any new iOS app starts with the lock-down of the functionalities and feature-set for building a successful MVP. How...
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Tuesday, September 1, 2015
What are the Drivers for Higher Conversion Rates?
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For 56% of the marketers, higher engagement rates and responses are the prime reasons to create personalized content, as referenced in a...
Tuesday, August 25, 2015
Are Your Loyalty Programs doing what they’re Supposed to Do?
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The theoretical logic behind the application of loyalty programs is to motivate customers to stay dedicated to the retail businesses. Ho...
Friday, August 21, 2015
App Development with the Debut of Android M
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The final preview for Android’s newest version is out and keeping with the convention of a confectionery-themed name, this version is te...
Wednesday, August 19, 2015
The Future of Consumer Personalization
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A Venture Beat study states that the Amazon recommendation engine is responsible for generating 35% of their revenues. Personalization...
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