How to make it big in Real Estate Sector

In the Digital House Study conducted by Realtor and Google, it was stated that 90% of home buyers searched online during their home buying process. Today, each industry in every sector is undergoing a fundamental change in the way they function, paired with accelerated adoption and use of innovative technologies. Same is the case with real estate industry, where transformation has been led by technological advancements. As all the businesses have taken the online way, the only parameter for long-term success is sustenance. Another crucial element to strike out the competition is by maintaining the integrity of the organization.

To create a niche market for their audiences, the real estate businesses should have an effective strategy in place that includes relevant content and marketing, apart from a bespoke real estate software solution. 

Real estate markets should have an efficient strategy (including content and marketing) to create a niche market for their audience. Moreover, organizations can solidify their hold on the web as well as on mobile platforms with the assistance of an online real estate software company.

How to spot the right Kentico Development Partner?

With the release of Kentico 9, there are more and more organizations opting for this platform. But you may be wondering: How to differentiate between a project-hunter and real Kentico CMS professional?

Here, in this blog we have laid out various qualities of a trusted Kentico Provider that you can rely upon:

Credentials to prove their expertise

Main credibility lies in the company’s portfolio. For an organization who has handled various projects on Kentico CMS system,

Analyzing the bond between Big Data & Enterprise Mobility

The last few years have witnessed numerous innovative advancements in the landscape of enterprise technology. The burgeoning number of mobile devices and large scale adoption of cloud technology has transformed the entire process of data sharing within enterprises. As a result, it has led to a large incursion of user and self-generated data. The escalating relationship between Big Data and enterprise mobility can prove to be beneficial for organizations.

Interlacing of these technologies has been responsible for bringing numerous benefits for a business. On one hand where, mobility can provide enhanced relevance, revamped productivity and improved responsiveness, on the other hand, big data specializes in the identification of trends while undertaking transformative action.

Why iOS Users spend more than Android Users?

Android and Apple have always been engaged in a head-to-head competition with each other. On one hand, where Google Play stays on top as far as number of downloads is concerned, on the other hand, Apple App store leads straight away in terms of revenue.

You may be wondering why App Store remains an undisputed player with leading revenue.Here in this blog, we have outlined two major factors that are responsible for more iOS user engagement as compared to their Android counterparts

Device Engagement and Demographics

According to a research by Experian, iPhone users spend 26 minutes more on their devices than Android users. Moreover, the amount of data consumed paired with m-commerce is also greater with users of iOS. At the same place, if Android tries to do something similar it would not be suitable for its device engagement, as Android devices range from economical to high-price devices.

Another remarkable factor is that where an Android app development company focuses on app visibility, an iPhone app development company

Real Estate Agents…Time to Focus On Apps!

When it comes to innovative apps, nobody has remained untouched by their burgeoning influence. These applications have been playing a major role in making life efficient of each individual in an industry.

Real estate sector is no exception. Not only the buyers, sellers, brokers, are making it big out of these apps; but also, real estate agents can make the best out of these tools.

What makes these apps so beneficial for real estate agents?Below listed are wonder-working benefits of an app for an agent:

Direct Leads

One of the best advantages of having an app, if you are a real estate agent, is that you own your own leads. Every call and email gets directed to you, regardless of the listing agent. It can help you establish direct relation with your clients, despite of having them connect to you via third parties and aggregators who control your leads. Moreover, to maximize your leads, an app paired with MLS (Multiple Listing Service) would be of great significance. 

Big Data Analytics: Turning E-commerce into A High Performance Machine

So why is Big Data analytics creating so much hype?

In the words of Peter Sondergaard, Senior Vice President, Gartner Research, “Information is the oil of the 21st century, and analytics is the combustion engine.” 

Big data analytics is the process of examining big data to uncover hidden patterns, unknown correlations and other useful information that can be used to make better decisions. With big data analytics, data scientists and others can analyze huge volumes of data that conventional analytics and business intelligence solutions can't touch. Consider that your organization could accumulate (if it hasn't already) billions of rows of data with hundreds of millions of data combinations in multiple data stores and abundant formats. High-performance analytics is necessary to process that much data in order to figure out what's important and what isn’t. (Source: SAS)

According to a report by IDC, digital universe will tend to double itself in every two years and by 2020, the data created and copied will reach the mark of 44 zetabyes or 44 trillion gigabytes.

Use of Big Data Analytics in E-Commerce

Big Data and ECM: Working wonders for your Business

Big Data and ECM can empower organizations to gather and manage more information about their clients along with their competitors thus bringing a large chunk of revenue and driving success to your business.

First, let’s get to know what is Big Data and ECM.

Big Data: Big data is a term that describes the large volume of data - both structured and unstructured - that inundates a business on a day-to-day basis. But it’s not the amount of data that’s important. It’s what organizations do with the data that matters. Big data can be analyzed for insights that lead to better decisions and strategic business moves. (Source: SAS)

ECM: ECM (Enterprise Content Management) is a technology that can be utilized for taking control of essential information like emails, documents, contracts and many more. One such great example is Kentico. Kentico CMS System and ECM are effective in delivering top notch services to its clients.

If utilized in a combined manner, these two can provide a drastic boost to your business. There are various advantages of Big Data and ECM for a business. Let’s take a walk through of these advantages: 

 

Advantages of Big Data

1. Insights

Tangible business benefits by generating insights are the main focus of Big Data analytics. These could be related to future trends or real-time events. Big data analytics are utilized across various industries including transport, healthcare, marketing, retail among others. If you want to stay at the top of business, you can take the assistance of a company which specializes in providing big data analytics solutions.

5 Incredible Tips for Securing your Ecommerce website

As the technology is advancing, security concerns are also escalating simultaneously. History has witnessed the fact that the number of cyber-attacks has only intensified, be it the compromise of sensitive information related to organizations or users. Similarly, banking transition details or information of users are also subjected to attacks and breaches. The industry of e-commerce is one such example. Following are some important steps you can undertake to keep your ecommerce website secured from cyber-attacks and breaches:

Two-factor authentication

Two-factor authentication and its implementation come up with an advantage of restricting access to site only from a trusted device. In this approach, the system of regenerated captcha is often utilized, besides regular login credentials of username and password.

Sensitive Data: Never Store it