The
app store has billions of apps to choose from hence a user is has too
many options to choose from. Hence it’s no surprise users have
grown quite selective in choosing which app to have in our iPhone.
This creates the need for the developers to realize what a user will
count upon before selecting the app. No doubt it’s the usage
advantage of an app that will make it popular among users. But the
usage advantage can be showed off only when the user downloads the
app and use it. And for that the users have to first select your app
over thousands of other competing apps. A user will not know the
sophisticated codes or programing language the developers must have
used to get the app developed, rather the user will just use his
concise, probably read the content or just arbitrary used an app
getting attracted to its icon. This brings in the need of having the
right kind of icons for the apps. App icon is very important from UI
perspective. Following are some of the tips at iPhone have itself
suggested to the developers, so that they can come with the right
icon. Need of a good icon can be measured from the fact that bad icon
is among top three reasons for which apps
get rejected from the app store during the review process.
- Get a unique shape
While
developing an icon for the app, it is good if the developer uses a
simple shape that makes the icon easily recognizable from a distance
and at the first glance. Having a recognizable and catchy icon is
important in order to attract the users. However, one more point that
the developer needs to take care of is the fact that the app icon
appears at different size in the app store, home screen and
notification. In the app store it’s of large size while get small
in the home screen of the phone and smaller in the notification. So,
the developer needs to develop the app considering this fact. The app
must remain recognizable everywhere.
- Get the colors right
The
right selection of the colors is also very important. It is
recommended that the developer use a limited palette. Using too many
colors make the icon perplexing. However, the developers’ talent
lies in getting a very effective and explanatory app using one or two
colors only.
- Get rid of photos in app
In
the app store there is no dearth of apps that uses photos. But
somehow, this ambulation is not very promising. It is better to keep
the photos off from the icon.
- Too many texts complete NO
The
icon is not meant to explain the complete thing about the app. For
that purpose there will be content and UI. But the icon is just to
attract the user and to give them an idea about the app. It’s just
like the logo for a brand, which is more off like a tool for the
retention of that brand. Hence, there is no need of using too much of
text in the icon and making it look full. Rather the developer can
keep it simple.
Being
creative is the root to all. The developer must keep in mind that
creativity always stands tall as it makes a thing unique. So as the
icon is just like a face to the app, so the developer must take great
efforts to make it as creative as possible. However, keeping the
aforementioned points in mind is also very important.
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