Real Estate Software Solutions to Enhance Online Presence

Like every other business, real estate too has found a stronghold on the web and now, the Internet powers most of the initial searches for properties and plots. With the current generation of connected users, real estate businesses can find it extremely challenging to generate revenues if they are not available on the virtual space, yet! Statistics like 90% of home searches now occur on the web, while 89% consumers use their smartphones for pulling up information on listings and properties indicate just how important the web has become. However, real estate businesses have a hard time figuring out the right approach in establishing a successful web application.

To ensure that your real estate business makes an effective online presence, you can enlist the services of a web development company California. They can either optimize your existing website to include more user engagement features like enhanced search & listings, CMS/ CRM implementations, buyer-seller interactions, etc or build an entirely new one comprising these features.

5 reasons to move real estate business online

By this time, your business should already have made its virtual way into the digital world of mobile and web apps. However, if you are not there already, it is high time you thought of implementing a mobile-centric business strategy for your real estate services. A mobile or a web application ensures that your business is accessible to the tech-savvy millennial population.

Here are five reasons (statistics) affirming why you should utilize/ incorporate/ implement online real estate software solutions for your business:

1.    The mobile and web usage by millennials for real estate has increased 81% and 30%, over a period of May, 2013 to July 2014, respectively.

2.    Mobile devices accounted for 44% of the searches for one or other form of real estate services.

3.    Of the half of the total millennial population in the U.S. that visited a real estate website in July 2014, thirty-six percent of those were accessed from mobile devices. The numbers indicate that millennials are twice as likely, if not more, to explore information on real estate on mobile devices.