Friday, July 22, 2016

Engaging Customers? You Need to Read This First

Global e-commerce sales have been predicted to reach the $ 1.5 Trillion(USD) mark by 2018. This charged environment makes it really favorable for business owners to step into the world of e-commerce or even expand their e-commerce base and generate revenue.

Everyone knows that achieving success is not always a cake walk. Every successful business is required to engage its customers in an effective way. No need to worry. We’ve always got your back!
In this blog, we are going to cover major factors that you should look out for when developing your strategy for customer engagement:

Stay focused on User

Users are often looking for something that is real. Hence, it is necessary to provide an element of reality to the shopping experience of the customers. Giving your users a physical store like experience and serendipity would prove to be of additional help. This will help you in providing a 360° experience of every product online. Another way of doing it is through the clustering of the products.

User Experience should not be Ignored

The only thing that holds the potential to make an impact on your customers even before they make a purchase is nothing other than a good User Experience. Here an ecommerce web development company can help you to a great extent by implementing responsive websites, location-targeted content, web based recommendations and so forth.

Mobile-Centric Approach

As 90% of user’s time of digital platform is spent on mobile apps, it would be really detrimental to ignore mobile apps while devising your engagement strategy. That’s why it is necessary for the companies to go for a mobile app to increase their user base and increasing their revenue generation.


Keep all the above factors in mind while developing your strategy and watch your business escalate to a whole new level.

Clavax Technologies LLC is an IT solutions provider based in San Jose, California that specializes in providing finest IT solutions to industries all over the globe. The services it offers include mobile development, web development, big data analytics solutions and much more.

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