Managing your content along with your marketing campaigns becomes easier with the latest release of Kentico version 8.2. With this release, the Kentico content management provider has further strengthened their integrated services segment. The latest iteration of the system includes enhancements targeted at further enhancing the users’ experiences with improved e-commerce and integrated marketing. In the words of the company’s CTO, Martin Hejtmanek, “we moved the platform to a whole new level by covering a lot of hot topics for developers, but we have also redesigned the whole UI to better match the current needs of less technical users, and improved the overall user experience.”
The focus has been on empowering marketers to develop and deliver the right messages at the right instances through the digital channel. Here are a few prominent enhancements that marketers can implement for improving their brand marketing processes.
1. SharePoint Synchronization
The streamlined SharePoint Integrator ensures bi-directional ease-of-use for content publishers, making it effortless to share content from Kentico to SharePoint and vice versa, without having to switch screens. Users can display lists, files, document libraries and picture galleries using the built-in SharePoint connector with the Kentico enterprise Content Management System.
2. Easy Shipping Calculations
There is no denying that e-commerce has opened new doors of opportunities for retailers and buyers the world over, however, it does come at a price – the nightmare of calculating shipping prices. Addressing this now becomes easier with the easily customizable shipping options available with the Kentico CMS system. All that you need to do is create a shipping module specifically for your business or users with all the necessary tools to calculate shipping costs.
3. Improved Contact Management
The upgraded version of Kentico CMS system features a Contact Management module that that presents a 360-degree view of all leads and customers along with their behavior across multiple channels. Integrate data with other external systems like ERP or CRM or import contacts into Kentico with a CSV file.
Clavax Technologies is a Kentico Gold partner offering end-to-end integrated content management solutions with the Kentico CMS system. The company has been engineering the creation of highly intuitive e-commerce websites for their clients from varied industry verticals having a faster time to market and featuring custom modules.
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