Top Things You Will Love in Kentico11

Among the various tools we need for creating a new website, a right Content Management System is essential to manage the website effectively. Kentico is one of the best CMS available in the market today and we all are excited about the release of its latest version, Kentico11.

Role of Big Data on Digital World

Access to Big Data Analytics has transformed how the small as well as large-scale businesses work. Most of the companies are now focusing on getting more relevant information about the customers that will help in making better decisions and fine tune marketing & sales.

Is Kentico a Good CMS System for your Business?

In this world of digital era with increasing web services, websites no longer contain multiple dynamic web pages. Website developers for online stores, social sites, etc. are facing difficulties in developing, monitoring & maintaining the sites, as they have to keep pace with the advanced information age.

Big Data and the Transforming Digital Universe

As the amount of data burgeoned around us, human civilization witnessed the emergence of a technology that has been transforming the digital universe. It is nothing other than the big data. Since its inception, it has provided us a way to tap into the humungous amount of data and get the best out of it for our businesses.

What makes a Great Content Management System?

From a small sized business to an enterprise level organization, CMS has become a need of the hour for every company. But many business owners come across utter confusion while selecting their first CMS. So for them we have outlined various factors that should be kept in mind while selecting their Content Management System.

How to strengthen your ecommerce presence?

In the 21^st century, online presence is what that can ‘make or break’ any organization. Same is the case with ecommerce industry. Whether it is about attracting the chunk of customers, or marketing your brand, maintenance of a strong online presence is the key aspect in today’s world for working wonders for your business.

Make Your Users Fall in Love with Your Ecommerce Website

Your website acts as the central hub of your all your marketing activities. That is why it is necessary to make it appealing and effective at the same time and make your users fall in love with your it. You know if users are not staying for long on your website and not visiting again, it can surely be a cause of concern for your business. That is why it is necessary to design your e-commerce website in such a way that it makes your users fall in love with it. Well, in this blog, we are going to lay down the most important tips that you should keep in mind while working on the design of your website. Let’s get started!

Enterprise Content Management System: Do I Really Need It?

As the data escalated in the 21^st century, the organizations felt the need to manage the data effectively. That was the time when Enterprise Content Management system came into the scene. It has led organizations all over the globe to adopt the system for the effective management of data and extract value from it and increase efficiency in the revenue generation.

Your 360° Guide to Customer Loyalty

According to Forbes, 32% of executives says their priority is to retain the present customers. Customer loyalty plays an important role in the defining the success of an organization. Not only it enables the business to retain the existing customers but also increase the revenue base in an effective manner.

Here in this blog, we are going to cover major approaches that could be kept in mind while implementing Customer Loyalty Solutions:

Know your customer

Ecommerce 101 to a Muscular Web Presence

In today’s digital age, online presence of a company can make big wonders. Same is the case with an E-commerce company. Whether it is about marketing the brand, attracting the potential customers or showcasing your services, a strong online presence is an element that can take your organization to a whole new level.

But how to strengthen your market presence?

Don’t worry. We’ve got your back!

Driving Audience with Kentico Integrated Solutions

When it comes to delivering a consistent CX (customer experience) across various channels, improvement of their brand identity and response time can work wonders for your business. The Kentico content management system specializes in offering an easy-to-use set of tools for marketers and business for management of marketing activities and initiation of a quick launch across multiple channels utilizing a single dashboard.

The Kentico CMS system comes with an integrated marketing solution for every user and developer. Following top-notch features of the CMS can easily charge up your business in an unimaginable way:

How to spot the right Kentico Development Partner?

With the release of Kentico 9, there are more and more organizations opting for this platform. But you may be wondering: How to differentiate between a project-hunter and real Kentico CMS professional?

Here, in this blog we have laid out various qualities of a trusted Kentico Provider that you can rely upon:

Credentials to prove their expertise

Main credibility lies in the company’s portfolio. For an organization who has handled various projects on Kentico CMS system,

Big Data and ECM: Working wonders for your Business

Big Data and ECM can empower organizations to gather and manage more information about their clients along with their competitors thus bringing a large chunk of revenue and driving success to your business.

First, let’s get to know what is Big Data and ECM.

Big Data: Big data is a term that describes the large volume of data - both structured and unstructured - that inundates a business on a day-to-day basis. But it’s not the amount of data that’s important. It’s what organizations do with the data that matters. Big data can be analyzed for insights that lead to better decisions and strategic business moves. (Source: SAS)

ECM: ECM (Enterprise Content Management) is a technology that can be utilized for taking control of essential information like emails, documents, contracts and many more. One such great example is Kentico. Kentico CMS System and ECM are effective in delivering top notch services to its clients.

If utilized in a combined manner, these two can provide a drastic boost to your business. There are various advantages of Big Data and ECM for a business. Let’s take a walk through of these advantages: 

 

Advantages of Big Data

1. Insights

Tangible business benefits by generating insights are the main focus of Big Data analytics. These could be related to future trends or real-time events. Big data analytics are utilized across various industries including transport, healthcare, marketing, retail among others. If you want to stay at the top of business, you can take the assistance of a company which specializes in providing big data analytics solutions.

Enhancing E-Commerce with Integrated Marketing

Managing your content along with your marketing campaigns becomes easier with the latest release of Kentico version 8.2. With this release, the Kentico content management provider has further strengthened their integrated services segment. The latest iteration of the system includes enhancements targeted at further enhancing the users’ experiences with improved e-commerce and integrated marketing. In the words of the company’s CTO, Martin Hejtmanek, “we moved the platform to a whole new level by covering a lot of hot topics for developers, but we have also redesigned the whole UI to better match the current needs of less technical users, and improved the overall user experience.” 

The focus has been on empowering marketers to develop and deliver the right messages at the right instances through the digital channel. Here are a few prominent enhancements that marketers can implement for improving their brand marketing processes.

1. SharePoint Synchronization

The streamlined SharePoint Integrator ensures bi-directional ease-of-use for content publishers, making it effortless to share content from Kentico to SharePoint and vice versa, without having to switch screens. Users can display lists, files, document libraries and picture galleries using the built-in SharePoint connector with the Kentico enterprise Content Management System.

Capturing Fragmented Audiences with Kentico Integrated Marketing

For businesses to deliver a consistent consumer experience across all channels, they need to unify their brand identity, besides improving on their response times. The Kentico content management system offers a set of easy-to-use, sophisticated set of tools that allow businesses and marketers to quickly launch or manage marketing activities across multiple channels from a single user dashboard.

The Kentico CMS system offers an integrated marketing solution to users and developers that include features and functionalities like the ones mentioned below: