Android and Apple have always been engaged in a head-to-head competition with each other. On one hand, where Google Play stays on top as far as number of downloads is concerned, on the other hand, Apple App store leads straight away in terms of revenue.
You may be wondering why App Store remains an undisputed player with leading revenue.Here in this blog, we have outlined two major factors that are responsible for more iOS user engagement as compared to their Android counterparts
Device Engagement and Demographics
According to a research by Experian, iPhone users spend 26 minutes more on their devices than Android users. Moreover, the amount of data consumed paired with m-commerce is also greater with users of iOS. At the same place, if Android tries to do something similar it would not be suitable for its device engagement, as Android devices range from economical to high-price devices.
Another remarkable factor is that where an Android app development company focuses on app visibility, an iPhone app development company